At some point you're going to need, want, or discuss hiring a designer. Here are some things to think through!
Maybe you are looking for a designer or agency to do some work for you, and maybe you are even capable of spending a good chunk of change in order to receive value. We've all - at one point or another - hired the wrong company, and it's quite a painful process. As you continue your search for the perfect designer or team, remember the three R's: Relationship, Responsive, and Reliability.
Relationships: In life, business, and even ministry, relationships are the currency of power.
Having a personal relationship with the designer or agency that you are working with is crucial to the success of your project. Relationship's build rapport, create trust, evoke accountability, and intertwine your missions. A good question to ask is, "is this team more concerned about the relationship or the transaction?"
Responsive: A team's responsiveness highlights their care.
A team's level of responsiveness highlights their care for both the client and the project. Also, we live in a mobile world. The majority of your website's visitors will be coming from a mobile device; this is why your designer should be building with responsive design (this is different than creating a mobile website). Responsive design means that your designs will automatically reformat to the device(s) they are being viewed upon.
Reliability: A team's reliability reflects their integrity.
As you look into the reliability of your potential designer or agency, think about whether or not their products, platforms, and perspectives have your organizations future & capabilities in mind. Be careful not to let them put the cart before the horse. Your employed designer should also support their products; again, think relationship, not transaction.
The ultimate measure of a man is not where he stands in moments of comfort and convenience, but where he stands at times of challenge and controversy.
- Martin Luther King Jr.
Whether hiring a designer is a need, want, or simply a discussion, remember the three R's and you'll be just fine. If you have any questions, I'd love to help. As always, have a blessed day!