Top 5 church website design mistakes

As 2013 wraps up we think forward with communication. Here are the top 5 church website design mistakes in our opinion. 

  1. Not using header tags correctly and increasing the size of text instead. While this may bring prominence to the phrase in your text, it is out of the design guidelines set by the CSS of the website. Keep things nice and neat by using header tags properly. 
  2. Rotating banners created by someone without a design gift. We understand you need to get things done on a budget, but don't sacrifice the quality of your site to do this. Once bad web banner can hurt your church's brand. This is why we have added web banner design to our monthly packages, so you don't have to worry about this anymore. 
  3. Stealing a graphic from the web that looks cool on a given site... but not on yours. When you are reactive in church website design, it can lead to liking design ideas and trying to implement it on your website. The problem is, your design may not fit the style of the element you are taking, causing your website to look slapped together. 
  4. Poor content. A great website design is only the beginning. You need clear and unified content to bring value to visitors. A common mistake is to have each department head write their own content for the web and put it online. This causes the content to look more like a mosaic than a unified brand. Pick one person on your staff to be the content brand manager and align everyones content. 
  5. Out of place navigation. Sometimes when people are put in charge of updating the church's website, they think their content is more important than everyone else. This leads to the youth group tab being in the main navigation instead of in the ministry folder. Make sure to follow good sitemap architecture. 

We hope these top 5 mistakes of church websites help you dial in your current site. If you need or want help looking at what else you can do to increase the impact of your church website, give us a call.

Luke Frederick

Luke Stuff