PB&J's (Peanut Butter and Jelly) and Design

Now, we all know that PB&J’s are one of the greatest childhood food memories (Actually, I packed one for lunch today), but what can this three-part meal teach us about design? 

Ps. Sorry if this post causes you to crave a PB&J sandwich! :) 

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Like a PB&J Sandwich, there are three valuable elements:

  • Bread (Foundation) – Much like the bread that holds your PB&J sandwich together, you have a Church, congregation, staff, etc., that holds together the missions and visions of your ministries. The foundation of who, what, when, where, and why your ministries do what they do is crucial to the designs you produce.

  • Peanut Butter (Your Core Values) – Within your ministries there are core values. These values, much like peanut butter provide texture (uniqueness), flavor (exclusivity), and protein (value). These aspects of design are integral to how your designs should be created. In essence, the peanut butter brings relevance and value to a PB&J much the same as your ministries bring uniqueness, exclusivity, and value to your designs.

  • Jelly (The Sweet & Edgy Specifics) – Now, there are many similarities within the realm of ministry (beliefs, techniques, etc.). However, there are also many aspects of your ministries that are unique and “sweet” specifically to you. It’s important that your designs convey that; you are unique and specialized. Remember, there are many types of jams and jelly's available; don't be afraid to express yourself as you are and as you desire. This will create a meaningful representation of our ministries and all of the sweet and edgy specifics within them. 

Now, go make yourself a PB&J! :)